Underground sounds power The Pulse of London… Nike's tribute to the scene that inspired the new #AirMaxPulse. We helped the Nike London with spatial design to celebrate this year's Air Max Day and the release of the Nike Air Max Pulse.
As the shoe design drew from the energy of the London music scene, a community driven one day event was held in the heart of Peckham, where a line-up of legendary artists went B2B with the next generation of London sound across daytime and evening programming.