Nike - Goddess Awakened

A new chapter for Nike Womenswear.

The launch of their new lifestyle range and the opportunity to empower women in a new collection unlike any other Nike Women’s range. Partnering with Parris Goebel, Nike left their fashion footprint in Paris by showcasing the range with a dance performance creatively directed and choreographed by Parris herself telling a story of feminine expression and style. 
 
The team and myself were responsible for all the event management and logistics of the entire evening along with creativity and production of the entrance area for the event.